Hold on to your fries as McDonald’s Singapore is thrilled to announce the launch of an exciting new addition to their digital ecosystem, the My Happy Place metaverse experience, available exclusively on the McDonald’s app from 6 June to 7 July 2024!

Users will have the opportunity to embark on exciting adventures, unlock rewards, and connect with friends in a vibrant and imaginative environment unlike any other.

There is no “I” in Metaverse, so gather a group of friends and challenge them to some friendly competition via various mini games! Whether players are competing in a high-speed race, building their own burgers, or simply taking in the breathtaking sights, there’s never a dull moment.

• My Happy Place: Showcase your creativity in the ultimate virtual dining destination by designing and customising your very own McDonald’s restaurant in the digital realm. Express your own unique style and vision in building your Happy Place!
• Metaverse Mini Games: Dive into marvellous mini-games within the Metaverse such as the ‘Build-A-Burger’ and Slide Thru racing game, each offering its own set of challenges.
• Wheel of Deals:Unlock a treasure trove of exciting prizes and rewards just by logging in and completing daily tasks, including exclusive McDonald’s x Coca-Cola^® Bucket Hats! Stay tuned to weekly social contests to win free McDonald’s Parties at Home and even free meals for a year.^*

“At McDonald’s, we are constantly exploring new ways to engage with our customers and enhance their overall experience. We want to continuously innovate and deliver moments of joy to our customers, both in our restaurants and beyond,” said Drina Chee, Senior Director, Marketing & Digital Customer Experience at McDonald’s.

Partnering up with Bandwagon Labs, the developer of My Happy Place, players get to explore a world filled with fun and excitement, such as 10 iconic landmarks and engaging activities that will transport players to different corners of this digital universe.

“We are thrilled to work with McDonald’s on the development of My Happy Place. Our goal with this was to provide players with an immersive digital universe where they can have fun, connect with friends, and unlock exciting rewards. Together with McDonald’s, we are shaping the future of interactive entertainment and creating memorable moments for players of all ages,” said Clarence Chan, Founder of Bandwagon Labs.

From 6 June 10AM, My Happy Place can be accessed via the McDonald’s app, at the following links:

• Apple Store: https://apps.apple.com/sg/app/mcdonalds/id1217507712
• Google Play Store: https://play.google.com/store/apps/details?id=com.mcdonalds.mobileapp